pepperidge farm remembers (13. 049)

With acknowledgment to Tom Whitwell and other franchises that have gotten into the tradition, Nancy Friedman presents fifty two more things she gleaned week by week in 2025. Trivia facts and lessons, among our favourites meriting further investigation were the etymology of plonk—cheap, disappointing wine—coming from British soldiers stationed in France during WWI mispronouncing vin blanc, the Old English term for affable is wordwynsum, the industry awards for excellence in podcasting are called the Ambies—from “ambient sound,” Samuel Clements considered other pseudonyms before settling on Mark Twain, including Rambler and W Epaminondas Adrastus Blab, Elon Musk is named for a character in a novel by Wernher von Braun called Marsprojekt, an orphan-crushing machine is a shorthand term for human interest stories that praise resilience and charity (like retirees working at fast food restaurants or successful funding campaigns to pay for vital medical procedures) that fail to question the underlying societal conditions that make such heroism needed to begin with, the Kellogg’s brand has a rooster for its mascot—connoting a hale and hearty early riser—but also suggested by touring Welsh harpist as ceilog is a homophone for the breakfast cereal magnate and that Goldfish crackers were inspired by zodiacal sign the original Swiss creator’s wife, a Pisces.

woty (13. 045)

Corresponding with the reflections and partial closure of the last post, James Asher has assembled a pretty cromulent catalogue of Unworter leading up to his nominee for Word of the Year with daily honourable mentions spanning the entire month of December, phrases, nicknames and neologisms (which does carry another meaning aside from novel coinage for the nonce in psychiatric circles, for instance in schizophrenia patients substituting a word of their own invention whose meaning is only known to them—c.f., covfefe) sourced to the Trump administration. Do peruse the full listing but some standout runners-up so far have been MRI Reveal Party, Affordability, Bubba, 6-7, TACO, the $melania meme coin, Gulf of Mexico, cankles, A1 and WhiskeyLeaks.  What is your favourite?

might i suggest a nice solomonic compromiſe… (13. 040)

Notwithstanding splitting the difference, Canadian lexicographers and editors are taking exception to the sudden shift away from the standard -ize constructions of standard national orthography to the -ise of British English in official communication. PfRC admits feely to some level of affectation and can see why this move away from North American spelling, though the US does not, despite its hegemony and default settings that yield a more considered difference from time to time, hold a monopoly on the spelling—accredited in the main to Noah Webster as a distinguishing signifier with the gerund form or verbing closer to the Ancient Greek origins of -ίζειν (see also) with common usage considering both cases to be acceptable.

lexical innovation (13. 039)

Whilst we had known that the term meme was minted with Richard Dawkins’ couching of evolution accelerated by discrete units of cultural transmission in The Selfish Gene and that in general neologisms cycle through with the years, taking time for each coinage to garner recognition, we hadn’t appreciated that it’s approaching its fiftieth anniversary along with twenty other thoroughly modern sounding words and phrases reaching that half-century milestone in the coming months. Among others first recorded in 1976, we have wuss and wannabe, skeevy (from a Tuscan dialectical word for disgust), the Butterfly Effect describing a chain-reaction of accrued small events and trail-mix, re-christened by marketers from its customary name of gorp—with the completing etymologies of either to scarf down with relish or possibly a backronym for “good old raisins and peanuts,” core ingredients usually eschewed by contemporary purveyors. More from Mental Floss at the link above.

synchronoptica

one year ago: the Pop Tart Bowl (with sychronopticæ), assorted links worth revisiting plus Peter Pan (1924)

twelve years ago: chef surprise 

thirteen years ago: more year-end superlatives 

fourteen years ago: 2011 in review plus a tribute to those we’ve lost

fifteen years ago: mashups and remixing

seventeen years ago: too much online plus telepresence  

sign of the times (13.011)

The Japan Kanji Aptitude Testing Foundation has announced its character of the year as 熊 (kuma, bear) for the surge in ursine encounters nationwide. Other trending logograms under consideration were were 米—rice, bei/kome—citing inflation in the price of the staple and general anxiety over stockpiles, exacerbated by tariffs, a homophone. As in past years (see previously below for more), the winner is unveiled before the Kiyomizu Temple in Kyoto, writing the character in large calligraphy by the chief priest.

synchronoptica

one year ago: Chinese buzzwords of the year (with synchronopticæ), kanji character of the year plus the first purpose-built communications satellite (1958)

twelve years ago: regrettable legal precedence plus canine translators

thirteen years ago: counter-narratives on internet regulation 

fifteen years ago: seasonal weather 

sixteen years ago: contemplating a Christmas canival 

7x7 (13. 003)

it cuts up a man’s youth and vigour most horribly: Jane Austen invented the wellness guy  

maplewashing: the deceptive practise of making things seem more Canadian than they actually are narrowly beat out “elbows up” for Canadian English Dictionary’s inaugural Word of the Year  

antipodes: Rothera Antarctic research station gets a new Royal Mail postbox 

genai.mil: Pentagon installs a chatbot on all DOD computers—immediately concludes that Hegseth is a war-criminal—via Super Punch  

dayton accords: a look back at the peace negotiations to end the war in after the collapse of Yugoslavia three decades on  

cut spelng: English orthographer Christopher Upward’s failed proposal for language reform through elimination of redundant letters—see previously, see also 

little wars: HG Wells’ contribution to table top role play games

synchronoptica

one year ago: Vince Collins celebrates the US bicentennial (with synchronopticæ), Intershop (1962) plus assorted links worth revisiting

thirteen years ago: IKEA instructions for that dapper monkey 

sixteen years ago: drug money helped banks weather the Great Recession 

chatgeppetto (12. 999)

The latest multi-panel comic of Saturday Morning Breakfast Cereal by Zach Weinersmith (previously) shows an alternate version of Pinocchio’s transformation by the Blue Fairy through the lens of AI and the inscrutability of what’s going on under the hood, so to speak. “And now by magic, you shall be a real boy,” the fairy announces, in accordance with his maker’s wish. Attaining his final form, the former wooden marionette asks, “What was I before?” “A philosophical zombie—you had the outward manner of a conscience being but no internal conscious experience.” Pinocchio takes exception with that characterisation and the Blue Fairy is compelled to change him back into a stochastic parrot, albeit an immortal one. We too wonder why this “real boy” analogy is not more pervasive in the industry—more from Language Log and SMBC at the link above including a performative demonstration of a decision-tree advertised as showings one’s thought process.

künstliche intelligenz (12. 998)

Lexically predisposed to the formation of neologism and portmanteaux, the German Wort des Jahres (see previously) usually selects from terms in coming common parlance that reflect social or cultural phenomena and not necessarily driven by novelty or the reference desk. The jury of the Gesellschaft für deutsche Sprache in Wiesbaden has chosen KI-Ära (Artificial Intelligence Era) as its representative phrase for 2025. The shortlist of other contenders for the honour are illustrative as well—like Vertiktokung, to use the short format video platform, klimamüde to describe exhaustion over the existential environmental crisis, Sondervermögen for special assets or a shadow budget for projects whose funding bypass parliamentary rules, Wehrdienst-Lotto expressing fear and reservation over the return of mandatory military conscription in the country and two Trumpian inspired entries in Strafzölle—punitive tariffs—and “Deal.”

synchronoptica 

one year ago: the Raelians (with synchronopticæ) plus a photo jacket

thirteen years ago: winter sports, a bounty for tax-avoidance plus the Feast of St Lucy

fourteen years ago: the UN climate summit in Durban plus sweet potato tortillas

fifteen years ago: vuvuzelas 

6x6 (12. 994)

helm of awe: taboos, tattoos and load-bearing iconography  

esta: the White House will vet the social media history of tourists from visa-free countries  

🕯️: holiday borders and decorative elements from an old Ricatype catalogue  

forty winks: sleep habits in the animal kingdom—see previously  

association football: Trump suggests changing the America name for the sport from soccer (with adjustments to current franchises) ahead of co-hosting the World Cup with Canada and Mexico  

water of the sky: two thousand Japanese words for rain—see previously

synchronoptica

one year ago: assorted links worth revisiting (with synchronopticæ) plus parental guidance suggested

thirteen years ago: people in space right now  

fourteen years ago: the 2012 US presidential race a year out 

8x8 (12. 990)

boîte aux lettres: a gallery of modernist mailboxes found around France—via Messy Nessy Chic  

áramótaskaupið: two decades of explaining the smells and bells of the holiday season in Iceland  

semiquaver: “God Rest Ye Merry Gentlemen” is a fine carol but lacks punctuation—via Miss Cellania 

k-id: Australia begins to enforce the world’s first social media ban for under sixteen-year-olds  

there is consensus to merge republican makeup into this article: Mar-a-Lago face, a plastic surgery trend among American conservatives has its own Wikipedia entry—via Nag on the Lake 

zipf’s law: a collection of nearly universal facets of human language  

linus and lucy: A Charlie Brown Christmas premiered on this day in 1965—see previously here and here  

intermodal container: the history of compartmentalised freight and how one innovation in transportation can influence another

nth degree (12. 985)

Large amounts notoriously difficult to wrap one’s head around as it is (see previously here and here) and language attempting to sidestep contemplation of the practicably infinite, we enjoyed this gloss by linguistic anthropologist Stephen Chrisomalis of Wayne State University’s catalogue by first known publication of words used for indefinite hyperbolic numerals in English—placeholder names also called non-numerical vague quantifiers. The oldest examples dating from the mid-nineteenth century is umpty or umpteenth—used to describe an exponential difference and originally taken from a vocalisation of the dash in Morse code—dit and iddy were the dots. Zillion and its snow clones are first attested in print at the turn of the century.

dūstscēawung (12. 982)

A tenth century Old English term, the word carries the rather poetic meaning of contemplation of dust, the latter half of the compound evolving into the Middle English escauvinghe, shewing—in the sense of presentation or to examine or inspect, which comes down in the modern word of scavenge via scavage—that is a toll placed on imported goods, similar to a tariff. Whilst dustsceawung can connote a sorrowful occupation and a sort of nihilistic thanatopsis , it also, through its lexical lineage, refers to being caught up in minutiae but also the brighter and more reverential acknowledgement that such omnipresent motes (“suspended in a sunbeam”—crumbled empire but also stardust) once were and can be other things, a daydream of transience and the future.

10x10 (12. 973)

no time for dancing or lovey-dovey: David Byrne’s ensemble Tiny Desk concert—see previously  

bathing beauties: the nautical folk art of Kyler Martz—via Messy Nessy Chic  

ac/dc: the unlikely friendship of Mark Twain and Nikola Tesla 

warrior ethos: the Canadian publisher of the beloved children’s book series Franklin the Turtle strongly objects to US Secretary of War’s depiction of him firing on boats of supposed narco-terrorists 

the downfall of joann: the US craft and hobby economy ruined by private equity—via MetaFilter—see previously  

steerage: turned upside down, this grainy photograph of a third-class cabin appears to expand into a grand stateroom  

not even a squib of an entry: a steeple chase of an etymological mystery that may have arisen out of a case of mis-division—see also 

exalting the beauty of an overcast sky: Luke Howard (previously) on cloud-modification and his correspondence with Goethe  

nuns on the run: a rebel sisterhood who escaped from a nursing home to return to their abandoned convent refuse to give up their social media accounts as it would deprive them from the protection of an interested public 

chanson pour tout le monde: “Song for the Children” was by Jimmy Buffet, released on his 1979 album Volcano

hook, line and sinker (12. 971)

Named the word of the year after a public vote for Oxford University Press (previously) recognises the rise of outrage-driven online content over contenders like aura farming and biohacking with rage bait. A survey of digital climate has found a three-fold increase of the term that refers to content deliberatively stoking anger by being frustrating or offensive as a proxy for engagement, attention commodified as emotional manipulation over the lexically related but somewhat dulled and less potent clickbait. The OED sources the first instance of the term in relation to the phenomenon of “road rage” in attempting to provoke a response from a Usenet forum in 2002 with the concept now migrating to standard use in news rooms and on social media.

freudenfreude (12. 960)

First coined circa 2022, the German neologism formulated in English in response to the popular rediscovery of the concept of Schadenfreude (see more here plus an obscure native synonym) has through variants. The apotheosis of its source, word connotes the contagious nature of joy—whose own English equivalent is the uncommon confelicity—is also sparking compound snowclones to express appreciation for tiny victories: Parkenfreude, Schlangefreude, Platzenfreude, etc. Alternatively, there is the nascent Schadenfreudeschaden, for the compounded misery experienced by witness the former delight in one’s misfortune. Can you come up with some more examples?

10x10 (12. 899)

linguistic fossils: an exercise in autocomplete, eight English words only used for very specific circumstances 

elevated concerns: locations in Greater London above sea level and how those heights compare to countries existentially threatened by rising waters 

new meme format just dropped: the surprisingly cordial meeting between Trump and new New York City mayor Mamdani—“go ahead and call me a fascist—it’s easier, it’s easier than explaining—I don’t mind”  

the long game: US federal judge rules that Meta’s acquisitions of Instagram and WhatsApp are not anticompetitive 

terra firma: a few modest proposals to rename our home planet  

squirearchy: the economy and governance of Hobbiton, which seems fifty-percent dependent on upper-class failsons—via Super Punch  

petsmart: Shanghai-based domestic animal supply store will close all physical stores after a year-long retail experiment 

home of the gnomes: a charming, anachronistic “Hansel and Gretel” cottage in New York City—via Strange Company  

houndsditch: Gustave Doré’s illustrations of the East End crocodile tears: the origin and spread of the oft-detested response “no worries”

synchronoptica

one year ago: high concept art (with synchronopticæ) plus assorted links to enjoy

twelve years ago: neuter and neutral plus limits on executive pay in Switzerland

thirteen years ago: talking turkey plus WWI day-by-day  

fourteen years ago: an insulation upgrade 

sixteen years ago: droid flu 

stigler’s law of eponymy (12. 894)

Via Kottke, we are introduced to the above occurrence, recursive like instances pleonasmy, which proposed by statistics professor Stephen Stigler in 1980, attributes his own discovery to an idea formulated by sociologist Robert Merton, whom also popularised such notions as unintended consequences, reference groups, role models and self-fulfilling prophecies, and holds that no scientific discovery is named after its original pioneer, citing Hubble’s Law of universal expansion derived by Georges Lemaître among others and that credit is an object lesson in plagiarism and immodesty. Fully aware of his legacy, Merton’s own version was a variation on his so called Matthew Effect of cumulative advantage from the gospel summarised in the adage “the rich get richer and the poor get poorer,” though the apostle was quoting the rubric of Jesus—specifically referring to women’s sidelining in the academia and the arts, like the Matilda effect or the Bechdel test who repeatedly attributed the idea to her friend Liz Wallace but to no avail.

acrophony (12. 893)

Having written quite a lot of about the NATO Phonetic Alphabet beforehand (see previously here, here, here and here), we quite enjoyed this deeper dive into the history (with new-old antecedents of enunciating preceding and following letters with the target in between—see also) of the widely adopted set of clear-code words for communication transcription codified in 1956 and profile of each letter courtesy of Language Log. The title refers to the Ancient Greek convention of naming a grapheme according to to its first sound: ALFA, BRAVO, CHARLIE, DELTA. The first letter and JULIETT (which could not be with her ROMEO) are spelled such for those not familiar with English orthography and QUEBEC for Q for the University of Montreal where the standard was developed, and few personal names were adopted as well as toponyms for their stability and relative universality (though India has a wealth of exonyms) after the old-new German system—with other notable national carve-outs—albeit whose own signifiers like C for Chemnitz (formerly Karl-Marx-Stadt) underwent changes and were carefully chosen, though a misnomer and somewhat misleading regarding its provenance. As a further mnemonic, like how the English alphabet can be sung to the tune of “Ah vous dirai-je, Maman” (“Twinkle, Twinkle Little Star as arranged by Mozart) so too can the NATO Phonetic Alphabet be repeated to Beethoven’s “An die Freude” (“Ode to Joy”), similarly with only a few infidelities.

*    *    *    *    *

synchronoptica

one year ago: manifesting (with synchronopticæ) plus capitol conveniences 

twelve years ago: the history of the unicorn plus the annals of the Basil Registry

thirteen years ago: American secessionist movements  

fourteen years ago: house-hunting 

fifteen years ago: a foiled terror attack on the Reichstag 

most other two-digit numbers had no meaningful trend over that period (12. 891)

For its WotY, Dictionies.com has selected “6-7” from its list of contenders for terms capturing the Zeitgeist of language and culture over the past twelve months, not just about confusion, neologism or popularity but moreover as a socio-linguistic mirror to visage. In the shortlist of other reference authorities, the meme, phrase and accompanying hand gestures from a nonsense lyric in a song by Philadelphia rapper Skrilla, titled “Doot Doot (Six-Seven).” And while grammarians have tried to apply several interpretations as to its meaning and etymology—from a reference to a street in the artist’s hometown or police code, which despite being incorrect have increased its rather enduring lore as opposed to recent marketing campaigns by fast food franchises and rumours that the next AI model will be called GPT-6-7 (surely a sign the trend is about to plummet)—it is genuinely a meaningless phrase though positive among cohorts who can share it together. The Wikipedia entry for the much older, fourteenth century English idiom to describe a situation in disarray—“at sixes and sevens”—from the proto-version of gambling dice game craps called hazard has not been updated to reflect this new phenomenon.

synchronoptica

one year ago: the events that inspired The Wicker Man (with synchronopticæ), an ancient amulet discovered, a thousand days of the war on Ukraine, shifting through default video titles plus Mister Plow (1992)

twelve years ago: digital footprints 

thirteen years ago: market bubbles 

fourteen years ago: in for a penny, in for a pound 

fifteen years ago: free-range exoplanets 

sixteen years ago: preppers and doubters 

10x10 (12. 889)

trip hop: frustrated with his limited role in Massive Attack, Tricky embarked on his independent project Maxinquaye  

chud atlantis: more regional car-dealership rococo from McMansion Hell  

linguistic zombie hunting: a revival of the old prescriptivist superstition against ending a sentence with a preposition and the grammarians that support it 

state capture: the revolving door between government and industry creating the post-democratic world order—via Quantum of Sollazzo 

♾️ series: visual proofs that 1/4 + 1/16 + 1/64 + 1/256… yields ⅓  

circlesquare: filmmaker Jaron Albertin’s rather disturbing music video for “Seven Minutes” 

artful dodger: Victorian mugshots of juvenile offenders—via Nag on the Lake  

stay puft: some facts all about marshmallows sealab: project Tektite and experimenting with submerged human habitats  

giscardpunk: Fifth Republic techno-futurism reimagined—see previously 

synchronoptica

one year ago: farming by lottery (with synchronopticæ) plus assorted links to revisit

twelve years ago: coded correspondence

thirteen years ago: Thanksgiving salutations  

fourteen years ago: Bretton Woods and monetary unions 

fifteen years ago: privacy and Google Maps plus trade unions and Ricardian economics