sparkle, sparkle (11. 164)

OpenAI and services offering AI powered recommendations and enhancement, like conference transcription and summaries (quite literally turning a meeting into an email) are representing their synthetic-backed features with the emoji ✨ to convey a non-lexicographically sanctioned sense of wonder and magic—which of course is a nice corollary to Arthur C Clark’s “indistinguishable from magic” law whereas any sufficiently opaque process might impel one to conclude the same. This friendly little flourish also begs the question, like with the distinction between online and IRL activities, what it means to label something becoming ingrained and manifest in everything.