I had heard the term native advertising and its appeal by integrating itself—maybe a reinvention of the guerrilla-technique of piggy-backing, but I don't suppose I could articulated what it was. Mashables presented this handy infographic—framed in more traditional banner advertisements, of course—which presents the analytics fairly well.
Selective, relevant and cryptic market- eers—but nothing novel or innovative particularly, I think, mine for indications that audiences are less prone to ignore and behaviour that affirms tolerable intrusions, studying habits that lead to something beyond a selection of bundled products similar to the last on-line search or shopping-safari that one trekked but rather towards an understanding of baiting trust with something (at least glancingly) ingratiating. What do you think? I always feel scammed, and because of it twice shy, when I see something proclaiming that I might also like, only to find out its some sponsored promotion. I can understand ones spending habits being with the bailiwick of demographers but not the lag-time itself between curiosity, usually by a masquerade or appealing to vanities and phobias, and distrust and aversion, which seems pretty desperate and clawing and quite a lot of effort, no matter how infinitely small that labour can be divided and re-used, for something that remains pretty transparent and likely to be disregarded.
