Sunday, 7 July 2013
ellis island
if these walls could talk or windows to the soul
In probably the boldest and most shameless assault against the consuming public since—the last, a German marketing firm has announced its ability and plans to deliver, for a willing sponsor, advertisements to a captive audience through cranial conduction.
The company proposes that clients' messages be distributed on public transport, shaken into the passenger's skull when inadvertently or purposefully leaning against the windows of a bus or a subway or any chosen surface. It's a lot worse than regular commercial breaks spammy pop-unders while navigating websites, and if anything people who take mass-transit ought to be rewarded for not contributing to congestion, not submitted to focus-groups involuntarily. I am sure these beamed messages could be tailored to particular passengers and it is scary hoone's head.
w quickly this might escalate. Chatty, shuddering coffee mugs or singing beer and wine glasses? Such skeletal transmissions are not new but relatively novel things, but perhaps the means to speak with disembodied voices should not be first surrendered to marketers and demographers, who would always like to get into
Saturday, 6 July 2013
siss-boom-bah or vital spark
The alchemist with the ability to make a spectacle was regarded by his audience, it seems, in the early Renaissance, not as an entertainer or magician but rather as an educator who was able to make laboratory-style demonstrations of astral phenomena—lightening, comets—the moon, the stars and the sun, rather than mastering some strange new wonder of chemistry. Conjuring up the power of Nature through through carefully prepared potions became at that time also a literal understanding for the figurative, but not so inaccurate, investigation into the animating principle of life, believing that reawakening a fire from basically organic sources was evidence for the the vital spark, not the body electric (as I am sure electricity was looked at philosophically, theologically before being put to mundane use), but rather one that coursed and burnt with the stuff of skyrockets and sparklers.
Friday, 5 July 2013
tween
verily a new hope
Some clever wordsmiths have re-adapted the quintessential Space Opera as if it were penned by the Bard himself. This is fun and something you can try at home and leagues better than adding zombies or vampires to the classics and declaring it original or a genre. Pride and Predator or Baby Got Back Gilbert and Sullivan style were absolute genius, however. What ideas for mixes and mashes do you have?