Tuesday, 1 October 2024

upselling (11. 888)

Although to an extent we get why both websites and increasingly waitstaff, dependent on positive reviews, recommendation, and the former sidelined, scraped, abandoned, bereft of revenue and cajoled into a subscription model, places and spaces one has given a minute of their attention to voluntarily are not enough and demand another minute amongst the vortex of algorithmically curated feeds and forced notifications—and the minute after that, no longer allowed to engage and explore on one’s own terms. Nick Heer presents the very apt allegory of a dining experience ruined by an aggressively intrusive server:

Would you like to see the menu again? Here, try this new thing. Here, try this classic thing we brought back. Here is a different chair. How about we swap the candles on the table for a disco ball? Would you like to hear the specials again? Have you visited our other locations?

Such an encounter is highly relatable and corresponds with newsletters, paywalls, diversions that lock one into walled-gardens and promoted content and detract from the whole venture.