Wednesday, 3 July 2019

time to make the doughnuts

Having famously unyoked itself from one fast-food giant several years back—with the artefacts to prove it—one doughnut (kleinuhringjum) chain has already come and gone and now with a second one to follow, having grossly over-estimated the market demand.
I hope that this trend continues and such onvasive, unnecessary operations kindly remove their toe-hold in train stations and the high street in cloying hopes of being seen and establishing brand loyalty. Placeholder-boutiques, having dispensed with initial curiosity if the appeal was ever there much less sustaining, are a huge drag on resources and real estate that could be put to much better use.