social confirmation

An important and timely instalment of Hidden Brain explores how a movement, a reckoning erupts as a cultural moment and the insufferable becomes no longer tolerated through overcoming or redirecting the discouraging mechanism of social or behavioural confirmation bias that reinforces grudgingly accepted norms by making us blind to the brittleness of custom and to the fortitude of our own convictions and has an interesting post-script, an unsung hero in the figure of Tarana Burke. After interviewing young survivors of sexual violence, Burke found herself without words but gathered resources over the next decade, founded an outreach network and gave her movement a name: Me Too. Another decade later, solidarity reached critical mass and the slogan championed behind a hash tag became a unifying message that the future is not going to look like the past.