Monday 28 August 2017

sign of the times

London-based artists Scott Kelly and Ben Polkinghorne are installing conspicuous banners in the midst of scenic locations all over New Zealand that make the helpful recom- mendations for similar destinations that we tolerate or disdain on-line (though not appreciating how such algorithmic shrewdness that we’re only privileged to be manipulated landscape the internet) so that visitors might mediate more on the environmental impact of their tourism and lifestyle choices. Like a garish and annoying pop-up advertisement, there are ways of course to bat it away or otherwise remove it from one’s field of view and get at the desired content but one still has to contend with that just out of the frame it’s there—like the fairway that surrounds the Egyptian pyramids or the Vatican that’s never the subject of the composition but are nonetheless fraught.