Saturday, 29 April 2017

foley artists or lyre, lyre pants on fire

Via Marginal Revolution, with just a short voice sample a Canadian start-up company is claiming it can make one with advanced speech synthesising technology appear to say anything.
One could only imagine the nefarious applications quickly outpacing whatever prestige projects or continuity solutions that this service could deliver and thus contributing to the general disdain and distrust for journalism and the tabloidisation of the profession. Being able to quote a source just became a lot more questionable and fraught with doubt, but the potential drawbacks seem to wither compared to their benefits when one indulges in a performance of the eponymous lyrebird of Australia unparalleled mimicry, pitch-perfect for everything from individual human voices to the mechanical recoil of cameras advancing, makes it worthwhile.