マスコット

Via the Verge, we discover that the town of Ōji in Nara Prefecture is promoting its tourism industry with the help of a delightful new mascot called Yukimaru, a doggie drone that hovers around like a guide pointing out the sights. Although unclear whether Yukimaru is a real object or computer-generated, it doesn’t seem to matter so much, judging from the reactions of residents featured in this public relations campaign video one can find at either of the links, and Yukimaru seems to be all about imagination and discovery.