Monday, 25 October 2010

product elasticity or wappenschmidt

Inspired by the rather inordinate and unseemly public hue and cry that followed a clothing label's decision to change its logo that could be considered familiar if not iconic, which surely inspired more directed debate and attention than a lot of other more important things, I thought I would try my hand at reimagining our fair and fake city.  Being that there's already inconsistent signage with different looks all about the town, the classic heraldry, a pop-art version with squares and a Q*Bert like creature, and a few not particularly memorable or creative, I thought I could offer this one up for municipal consideration, if only to rescind it later and pretend it never happened.  Maybe there should be a whole series of pop-art incarnations of this, lozenge, tinctures, field.