Friday, 19 October 2018


Coudal Partners’ Fresh Signals indulges some of our pet peeves with an exhaustive list of grammatical non-errors, not usages that persist despite all attempts to dispel them but rather people’s insistence that they’re mistakes in the first place.
The prohibition against split infinities is particularly pernicious but actually has its roots in classroom Latin lesson. With the emphasis on the America version of English, I wasn’t aware of many of these quibbles and don’t know that I’m totally onboard with all the distinctions but it’s nonetheless worthwhile going through and exploring the idea of nuance in word choice.