hey mabel black label (12. 847)

Founded in 1898 in Philadelphia Pennsylvania, the Fenton Label Company Incorporated specialised in commercial stickers, makers’ marks and gummed labels (see previously) and produced these wonderful sample sheets, like the pictured image from a 1940 catalogue, to advertise their range to potential clients. A wonderful graphic design and typological specimen, we can’t tell if all these North American businesses were actual brick-and-mortar shop fronts or were mock examples meant to demonstrate their printing possibilities but it proved to be a fun exercise to try to trace them down. The Hotel Barlum of Detriot did exist but it’s more of a challenge to track down the more generic brands, shops, services and agents and there are some choice vintage products to be found, such as non-poisonous salmon eggs, fruit tingle and something called original Canadian lotion. More from Present /&/ Correct at the link above.