Tuesday 25 January 2022

rax—you can eat here

Having previously run the gamut of fast-food mascots from Mac Tonight, the Hamburglar, Sexy Colonel Sanders to the Quiznos’ Spongmonkey, we appreciated learning this truly inexplicable spokesman in Mister Delicious, a conflicted mid-life crisis of a mascot that came off less than palatable and was the ruin of an American franchise that couldn’t quite on its identity. Check out the original commercials and a promotional documentary produced to alleviate franchisees’ fears.